Success is Repeat Performance.
Longevity in marketing is a sign of strength and good fortune. Fortunately for me most of my clients are repeat clients, which I think is the greatest compliment you can give anyone. They trust me with their brand, to understand their audience, and to continually raise the bar for them. With Blackjet who I have worked with for years now, we are truly one and the same, as I am with most of the brands that find me. Frankly it is easy to do work for brands that I personally align with, and fortunately I have impeccable taste. Blackjet makes great tech, like the RX-4 Raiden Thunderbolt 4 docking station, and the TX-4DS both of which I helped launch with purpose shot in both TVC/YT and 9:16 vertical social formats that ensured they entered the thoroughly saturated tech market to great acclaim.
Examples of Vertical 9:16 Social Versions for Instagram, TikTok and YT stories:
One element that I find highly effective is using my own personal social platforms for this type of testimonial work. Since I truly test and believe in the product, I offer an authentic dialogue with the audience that will always outperform a branded message on social media. I would never dare call myself an influencer, but a professional in my field absolutely, and fortunately that’s worth so much more to discerning audiences that matter.